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Can you afford new clients?

Can You Afford New Clients?

With any economic meltdown, businesses big and small go into panic mode. All seem to be screaming the same mantra: “I have to get more customers!” But do you really need more customers? Maybe You…

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Cultivate strategic alliances

Don’t Beat ‘Em, Join ‘Em – Strategic Alliances

How do you reach more of your target demographic—the group beyond your current client base? One answer to this question is to form strategic alliances with other businesses. Strategic alliances can…

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Turn off the news and focus on your business

Turn off the news, and focus on your business

With so much gloom and doom dominating the daily news cycle, it is not surprising that business owners are hunkering down in a survival mode.  The fear factor that is being promulgated if correct is…

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Marketing Trends

Trends in Marketing for 2016 and Beyond

Marketing is a dynamic field constantly evolving and never resting. 2016 is no exception to this rule. Each year, exciting trends in marketing cause marketers to scramble to keep up with marketing…

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ParetoPrincipleQuotes

Engage the Pareto Principle: To Multiply Your Revenue by 16 Times!

Wow, that sure sounds great, but can it become a reality for my company and me? You bet, as long as every day we engage in activities that produce great returns on our invested time. The same can be…

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1 Comment5 Minutes

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Outsourced Marketing – Disciplines in One Central Location

Outsourced marketing is when a single firm assumes responsibility for your marketing functions. That might include market and brand research, strategy, sales, public relations, web marketing, and…

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Strategize like spiders

Strategize Like Spiders

Spiders are some of the most intelligent creepy crawlers around. Though their intimidating fangs and many eyes can give them a bad reputation, they’re actually fascinating creatures that help…

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Fill your talent pool

Filling Your Talent Pool

Diving into the deep end of a Marketing Strategy world can be scary, especially when it involves filling your talent pool. But having the talent on-hand to help you swim is vital to any business.…

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The Video Hook and Why You Need It

The Video “Hook” and Why You Need It

Recently, I attended a business presentation on Videos being the new “Hook” and it got me thinking. If using video is “new”, then how come it’s been used to drive…

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0 Comments2 Minutes